13 Best Amazon Prime Day competitor sales that are bringing the heat (across fashion, beauty & home)
The stalwart of any great British high street is running promotions across all categories right now, proving Amazon Prime Day isn’t the only destination for a discounted television or shiny new set of Le Creuset baking dishes. Think: 50% off bathroom, 40% off Le Creuset cookware, tablet and computing savings, 70% off dresses and discounted Ralph Lauren.
Founded on the philosophy that ‘mindful movement’ is key for excellent wellbeing, sports brand Alo Yoga’s yoga clothes are thoughtfully and sustainably crafted, with comfort during practise at the forefront. Their yoga pants are particularly popular: designed for double duty (that is, brunch and a low-impact workout) with flat-locked seams for comfort, a four-way stretch and moisture wicking quality. They’re up there with some of the very best, and right now, you can get up to 40% off women’s activewear in their Amazon Prime Day alternative sale.
LookFantastic is running an epic “Big Beauty Event” this week, meaning the site is flooded with discounts of up to 40% off (across all categories, FYI). While the best fake tans are at the top of our shopping list pre-picnics in the park, we’ll also be filling our boots with sun cream, makeup brushes, shampoo, night cream and mascara.
Beating Amazon to the flurry of Amazon Prime Day beauty deals on site, Boots launched its Summer Saving event last week. It runs until Prime Day begins, with savings on everything from L’Oreal’s Hyaluronic Acid Hair Serum to hair straighteners, perfume and teeth whitening kits.
The Currys PC World sale is Amazon’s most direct competition, not least because Amazon Prime Day started life as a tech-only discount event. While we know you’re all partial to beauty and fashion sale shopping in particular, we’re not blind to the fact that some of the greatest savings around tend to be found on laptops, TVs, headphones, fitness trackers and the like. If you’re in the market for a smart TV for your swanky new flat, a FitBit to elevate your workout routine or some Airpods for your now thrice-weekly commute, Currys PC World is a great place to head.
Marks and Spencer are running a multitude of deals right now, but perhaps the most enticing is their offering of 20% off selected garden furniture. Timely, since we’ve been hit by the most sweltering heatwave in what feels like forever, you can find reduced garden armchairs, sofas and bistro sets. Not to mention sun loungers for bringing poolside vibes to your back yard.
If it’s discounted luxury fashion and home interiors you’re after (yep: the retailer stocks trending homewares from up-and-coming designers like Anissa Kermiche and Seletti), Farfetch is the place to head. There are over 10,000 items in the sale event, all with up to 60% off.
Similarly, MyTheresa’s Amazon Prime Day competitor sale sees reduced price tags on new-season pieces by the likes of Chloe, Alexander McQueen, Balenciaga and more. Returns are free within 30 days, and if you spend more than £600, you won’t have to pay for shipping.
Ask any Fashion Editor for their favourite place to go and buy basics (white t-shirts, high-waisted jeans et al.), and Arket will likely be their answer. The H&M-owned Scandi store rules the roost when it comes to well-fitting, long-lasting wardrobe staples that build the basis of a capsule wardrobe. Right now, you can save on your entire outfit in their mid-season sale. By up to 50%, in fact.
In the market for one of the best mattresses? Or a new pillow? Or bed sheet? Sleep tech company Simba has got you covered with their plethora of current discounts. Think: up to 50% off weighted blankets (not just for the winter, despite what you may think) and £85 off performance bed linen. The star of the show? Their Hybrid mattress, which has been sold over half a million times to date.