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5 Reasons Not To Miss London’s Extraordinary Multisensory Van Gogh Exhibition This Summer

The outstanding immersive Van Gogh exhibition has seen a magnitude of success across the world. The exhibition showcases the prolific artwork of Vincent Van Gogh in a venue that is completely transformed and reimagined before your eyes, taking you into the mesmerising world of the Post-Impressionist painter’s most famous works.

Paintings encapsulate the entire stunning venue via two-story projections, with his most iconic artwork splashed on the walls, ceilings, and even the floors for a captivating, large-scale immersive experience that you won’t soon forget. Here are the top reasons why you shouldn’t miss the fascinating exhibit in London!


This incredibly luminous, multisensory exhibit blends art and technology, bringing the eye-popping colours of Van Gogh’s most iconic works to life. You’ll be completely surrounded by a 360-degree view of his most jaw-dropping pieces during your hour-long journey. If that wasn’t enough, the creators combine light and sound in an innovative and unbelievable way to round out the entire experience. Just imagine being able to actually step into famous paintings like Sunflowers, Starry Night, Almond Blossom, and Tree Roots in a way that you never have. It’s Van Gogh’s world, and you’ll be living in it!

two women sit with VR goggles on

Opt for the Virtual Reality add-on if you want to get an even closer interactive view of the brilliant post-impressionist painter’s artwork. This spectacular perspective gives you an up-close look at Van Gogh’s life and works as you’ve never seen before! Guests will be guided on an in-depth, eye-opening view of eight paintings in just ten minutes with this option. This gives you a chance to get inside Van Gogh’s head, seeing some of his most well-known paintings like Starry Night Over The Rhone River and Vincent’s Bedroom at Arles!

people sit in a room bathed in the projections of Van Gogh's self-portrait

It’s no surprise that visitors have been utterly captivated worldwide by Van Gogh: The Immersive Experience. This lively exhibition started touring in 2017, first making its way throughout Europe before venturing to Asia and the U.S. It has enthralled audiences with mind-blowing, up-close looks at Van Gogh’s most famous works that you have to see to believe! Over three million visitors have attended this luminous exhibit so far, viewing these masterpieces worldwide in over 20 cities—and currently, it’s in locations like Bristol, Toulouse, Dublin and across the pond in New Orleans and Washington DC for a limited time. So prepare to be amazed when you visit the exhibit in London!

children sit at a table colouring in with crayons on paper

While you’ll be utterly amazed by Van Gogh’s exquisite paintings, the exhibit is an incredible opportunity to engage the entire family for a one-of-a-kind activity that will mesmerize everyone! It’s the perfect chance to discover stunning paintings that may inspire the amateur artists in your life. Plus, there’s a surprise for young artists at the end of the journey through Van Gogh’s world, making it truly unforgettable.

a woman stands in a room with Van Gogh's almond blossom painting projected on walls

Since the exhibit has launched, visitors can’t get enough—which is what you’ll find when you experience the multisensory exhibition in London! One reviewer exclaimed, “What an amazing experience! The entire exhibit was incredibly well-done and breathtakingly beautiful – what a combination of interesting information, gorgeous displays, and creative videos and transitions. Don’t miss the virtual reality part at the end!” Another added it was “Absolutely amazing! 10/10 recommend getting the VIP tickets, the VR was spectacular!” As you’re searching for fun things to do this summer, take it from them and don’t miss it!

Van Gogh: The Immersive Experience

From £11.50